Your Ourika Valley day trip begins at 9:00 AM with a scenic drive across the Houz Plains. The first stop will be at a local cooperative run by Berber women, where you can witness the traditional extraction process of Argan oil and explore a selection of locally made cosmetic products.

Next, continue your journey to Tnin Ourika, one of the largest Berber souks in the area. Held once a week, this bustling market serves as a gathering place for villagers to trade goods and shop for local produce. It’s an excellent spot to experience authentic rural Moroccan life.

Following the market visit, you’ll drive alongside the tranquil Ourika River, passing verdant fields and walnut trees as you approach Setti Fatma, a beautiful village nestled against the backdrop of the High Atlas Mountains. This is a popular escape for locals from Marrakech, especially during the summer heat.

For those eager to explore on foot, hire a local hiking guide to lead you on a trek up to the Setti Fatma waterfalls, one of the most spectacular sights in the region. If you’d prefer a more laid-back day, relax at one of the riverside cafés, soak in the peaceful surroundings, and enjoy a light lunch by the stream.

After a refreshing break, you’ll return to Marrakech in the late afternoon, with a drop-off at your hotel or Jamaa El Fna Square, concluding your day trip from Marrakech to Ourika Valley.